AMP, or Accelerated Mobile Pages, is an open-source project evolved by Google with the aim of facilitating a smoother browsing experience for mobile devices. The project promises increased efficiency, enhanced engagement, and less utilization of data that benefits users and publishers alike. How Does AMP Work? In July 2018, Page Speed became a ranking metric […]
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Top 9 Conversion Metrics & Busin...
Marketing KPIs (Key Performance Indicators) are numerical marketing metrics that indicate an organization’s progress towards their predefined marketing goal. Detailed analysis is a must for every business to know how their institution is performing, promoting growth, taking marketing & sales efforts, capitalizing and getting financial results. And, all of this is impossible without tracking significant […]